Uncommon Positioning
With over 30 years combined experience, co-founders Jamie Koustas and Kim Pomeranz have helped to navigate the growth of some of the world's leading brands. Their complementary skill sets and “art and science” approach drive financial success with an emphasis on product and brand. By marrying these competencies together they are able to create a cohesive strategy that is unique to each brand, bringing an unparalleled experience to the clients and businesses they serve.
THE FOUNDERS
With our combined experience in Merchandising, Design, Planning, and Finance along with the fundamental understanding of relationships between cross functional teams we are able approach each business with an individualized plan based on where the brand is in its life cycle: brands resources, systems, short and long term needs, and goals. We understand the nuances of the vast points of distribution: ecommerce, wholesale, brick and mortar and international and are able develop tools and strategies to align with each brand's individual market positioning. We believe it is imperative to build sustainable and scalable growth while building trust with the clients.
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FounderAfter graduating with honors from the George Washington University, Kim began her career in public accounting as an associate with KPMG in New York. Upon earning her CPA license, Kim transitioned to finance and strategic planning roles within Fortune 500 companies such as Estee Lauder, Liz Claiborne and VF.
Having always had a desire to work on the product side of the business, Kim pursued an opportunity to work in inventory planning and subsequently went on to lead the Wholesale, Direct to Consumer and International merchandise planning functions as Vice President at both Lucky Brand and Nasty Gal.
Kim has a proven track record of profitably growing businesses with a strong emphasis on developing process, tool/analysis, people and cross functional relationships.
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FounderBoth business minded and creatively charged, Jamie began her career in 2004 as Assistant Buyer at Guess? by Marciano, shortly after graduating with honors from San Diego State University. Quickly promoted to Senior Buyer, Jamie then developed the number one category in the division. This direct approach to expanding the business earned her coveted DMM/GMM roles for companies such as Bebe and NastyGal, leading consistent growth strategies across multiple platforms.
With a product and brand mindset, she has consistently proven that these two paired together are key to growth and expansion.
With consistent business performance and profitability synonymous to her reputation, Jamie’s strength is product development and brand continuity, finding opportunities; while supporting and developing those she works with.